The digital commerce platform announced today the launch of a new feature called Smart Shopping, a tool designed to enhance the user experience and optimize the product selection process within the store. This update is part of the company’s ongoing commitment to offering more intuitive, faster, and market‑ready solutions.
 | The Smart Shopping feature uses a dynamic recommendation system that analyzes user behavior inside the demo store. Although it is a demonstration environment, the tool simulates real scenarios to show clients how they could improve sales through personalized suggestions, complementary products, and contextual offers. This technology ensures a smoother and more relevant experience for each visitor, resulting in higher conversion rates in real environments. The update also includes a redesigned control panel that simplifies the management of recommended products, suggestion rules, and performance analytics. Administrators can view key metrics such as clicks, interactions, and simulated conversions, helping them better understand the tool’s impact. |
The company highlighted that this feature is fully adaptable to different industries, from retail and electronics to fashion, food, and services. Its flexibility allows each client to customize recommendations according to their catalog, target audience, and commercial strategies.
With this launch, the platform reinforces its vision of offering a demo store that showcases not only design and navigation but also advanced capabilities that reflect the real potential of modern digital commerce.